---
title: Influencer Marketing Research
description: Here are some ways to do influencer research.
image: https://www.tackgtm.com/hubfs/4O4A8377-X4.jpg
---

[![TACK logo](https://www.tackgtm.com/hs-fs/hubfs/logotype_navy_original_RGB-1.png?width=110&height=29&name=logotype_navy_original_RGB-1.png)](https://www.tackgtm.com)

- [COMMUNITY](https://www.tackgtm.com/product)
  
    - [THE GTM LIBRARY](https://thegtmlibrary.com/)
    - [MARKETING LEADERSHIP MASTERMIND](https://www.tackgtm.com/marketing-leadership-mastermind)
    - [MEMBER TESTIMONIALS](https://www.tackgtm.com/insider-testimonials)
- RESOURCES
  
    - [WHAT IS PEOPLE-FIRST GTM?](https://www.tackgtm.com/people-first-gtm-model)
    - [BLOG](https://www.tackgtm.com/blog)
    - [WEBINARS](https://www.tackgtm.com/webinars)
    - [PODCAST](https://www.tackgtm.com/gtm-news-desk)
    - [BOOKS & GUIDES](https://www.tackgtm.com/go-to-market-resources)
- SERVICES
  
    - [ON DEMAND GTM SERVICES](https://www.tackgtm.com/on-demand-gtm-services)
    - [PODCAST PRODUCTION](https://www.tackgtm.com/b2b-video-podcast-production)
    - [DEMO CENTERS](https://www.tackgtm.com/demo-centers)
    - [CUSTOMER STORIES](https://www.tackgtm.com/tack-gtm-testimonials)
- ABOUT
  
    - [MEET MARK](https://www.tackgtm.com/about-tack)
    - [MEET THE TEAM](https://www.tackgtm.com/meet-the-team)

[BOOK A MEETING](https://meetings.hubspot.com/kilens)

# Influencer Marketing Research

Here are some ways to do influencer research.

[Mark Kilens](https://www.tackgtm.com/blog/author/mark-kilens)

 Jun 17, 2025

---

Ask ChatGPT. Prompts asking it do research about people who could be creators in your industry. Ask it to analyze your competitors and see if they've used any influencers. 

Use SparkToro. Free tool for up to five searches per month. It's good not great. Better for some industries. 

Search LinkedIn. Simple titles and levels in the search and you'll find some people. Look at quality of their content and recent followers. Spend the time to do the thorough research. 

Find Podcasts. Find the podcasts in your industry and see who are the hosts and their recent guests. 

Identify Customers. Look at your most engaged and happy customers and see if some of them might want to do some influencer marekting or might already be doing some. 

## Similar posts

![TACK LOGO](https://www.tackgtm.com/hubfs/logotype_white_original_RGB%201.svg)

TACK GTM LLC  
PO Box 913  
Newburyport, MA 01950

### COMPANY

- [About Us](https://www.tackgtm.com/about-tack)
- [TACK Insider](https://www.tackinsider.com/)
- [On Demand GTM Services](https://www.tackgtm.com/b2b-marketing-services-tack-gtm)

### RESOURCES

- [People-first GTM Model](https://www.tackgtm.com/people-first-gtm-model)

Copyright © 2025 TACK GTM LLC All rights reserved.

[Powered by Atlas - a B2B SaaS HubSpot theme](https://www.kalungi.com/atlas-hubspot-theme-for-b2b-saas-software)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Mark Kilens",
    "url" : "https://www.tackgtm.com/blog/author/mark-kilens"
  },
  "dateModified" : "2025-06-17T21:30:11.891Z",
  "datePublished" : "2025-06-17T21:30:11.000Z",
  "headline" : "Influencer Marketing Research",
  "image" : [ "https://www.tackgtm.com/hubfs/4O4A8377-X4.jpg" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.tackgtm.com/blog/influencer-marketing-research",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.tackgtm.com/hubfs/logotype_navy_original_RGB.jpg"
    },
    "name" : "TACK"
  }
}
```