---
title: Go-to-Market Daily (31)
description: Learn how to modernize your go-to-market strategy to match how people buy today. (31)
---

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# GTM Daily Blog

A daily editorial from [Mark](https://www.linkedin.com/in/markkilens/), Founder of TACK, dedicated to the latest thinking in B2B go-to-market.

Its mission is to help you match your go-to-market to how people actually buy today.

![Go-to-Market Daily](https://www.tackgtm.com/hubfs/IMG_8508%20(1).jpg)

<https://www.tackgtm.com/blog/better-b2b-buying-experiences>

### [Better B2B Buying Experiences](https://www.tackgtm.com/blog/better-b2b-buying-experiences)

B2B buying can be quite painful. More companies should adopt one or more of the flavors of Product-led Growth (PLG). 

 Mark Kilens  Oct 3, 2024

<https://www.tackgtm.com/blog/google-leans-into-people-first-gtm>

### [Google Leans into People-first GTM](https://www.tackgtm.com/blog/google-leans-into-people-first-gtm)

Google is starting to lean hard into People-first GTM. Here's the evidence from a Search Engine Land article. 

 Mark Kilens  Oct 2, 2024

<https://www.tackgtm.com/blog/quarterly-cornerstone-content>

### [Quarterly Cornerstone Content](https://www.tackgtm.com/blog/quarterly-cornerstone-content)

Every quarter you should be shipping a cornerstone asset. Here's what I consider to be cornerstone assets. 

 Mark Kilens  Oct 1, 2024

[1](https://www.tackgtm.com/blog/page/1) ... [30](https://www.tackgtm.com/blog/page/30) [31](https://www.tackgtm.com/blog/page/31)

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