Distribution Leverage With Community-led Growth
Over time, everything will be commoditized. Every product, every service. So you need to find a defensible differentiator.
My recommendations are be BOLD, be different, and don't be stupid.
Over time, everything will be commoditized. Every product, every service. So you need to find a defensible differentiator.
Don't leave community building to chance.
Identify all the new leads that were generated in a given month and see what was their first touch attribution source.