B2B Go-to-Market Services | TACK Packages & Pricing

Who are your ideal customer profiles and customers and what are their problems?

We always start with the who.

Why you exist and what you believe.

Your story and point of view is the foundation for your go-to-market.

What makes you different and what value do you deliver to customers?

Always put the customer at the center of your marketing and sales.

We use the People-first GTM Model to create, capture, and convert demand into revenue.

It uses storytelling, relationships, and partnerships to grow your business.

Fractional Marketing Leadership

Develop and manage your marketing team's short-term and long-term strategy
Work with other executive team members to achieve pipeline and revenue targets
Determine which go-to-market strategies are best for your business
Solve marketing problems that arise and need to be resolved quickly
Lead the marketing department and coach team members
Manage the budget and ROI investment decisions with the head of finance
Align marketing execution with Sales leadership to develop integrated revenue campaigns
Hire new employees and train your team for long-term success

Weekly Strategy Sessions: One hour weekly strategy calls to refine your go-to-market approach and ensure it's fully aligned with your growth objectives and revenue goals.
On Demand Consulting Support: Access to Mark and Nick for continuous support via Slack, ensuring you have the advice you need when needed.
GTM Playbook Development: Create and enhance your GTM playbooks that fuel your pipeline.
Influencer Engagement: Connect with key creators & influencers to enhance your brand's visibility and accelerate pipeline.
Content Creation & Distribution: Benefit from our expertise with targeted LinkedIn posts and quarterly webinars designed to align with your goals to maximize reach and engagement.
Network Expansion: Leverage our network for introductions to target accounts and accelerate sales opportunities.

Build a plan to activate existing and new members of owned and rented communities
Educate internal team how to best partner with different members of the community to grow reach and engagement
Design a strategy and support the implementation to increase in-person and online community engagement
Identify themes for the campaigns that bring your point of view and core positioning into the minds of the right buyers and customers
Create a plan for targeted programs for each campaign to focus community building and engagement on specific audiences
Develop a unique story and theme that the community can rally behind
Identify and pick the right people in the community who are (could be) champions of the community